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20 Best Landing Page WordPress Themes for 2018 Websites

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Stuck on how to get your next website off the ground? Set up a landing page to attract attention, capture leads, and prep to launch your site. This collection of landing page WordPress themes should start you off right.

If you’re getting ready to launch your site or a new product, there's no better way to announce the launch date and collect visitor information than to use a landing page theme for WordPress. They also come in handy when you want to host a webinar and allow people to register and attend.

The reason WordPress landing page themes work so well is because they focus on one goal alone: to collect information from anyone who lands on the page. They're void of all potentially distracting elements and offer visitors only two options -- to enter their information or leave.

In this article, we’ll show you the best WordPress landing page themes and share some tips on making sure your landing page converts.

20 Best Landing Page WordPress Themes

These landing page WordPress themes are a great choice whether you want to create a coming soon page or build hype for an upcoming product or a webinar. They're also responsive, so you can rest assured your landing page will look great no matter the device.

1. Moto - Multipurpose WordPress Landing Page Theme

Moto Multipurpose landing page theme

The Moto theme is a responsive and multipurpose landing page template for WordPress. It can be used to promote an upcoming launch of your app as well as promote a new product or a service. You can display all the benefits, showcase testimonials from other users, and insert several calls to action to encourage visitors to sign up.

2. JustLanded - Customizable Landing Page Theme for WordPress

JustLanded WordPress theme

Consider the JustLanded lead generation template for WordPress if you like complete control over your website’s design. Not only can you make use of pre-made color variations, you can also customize the header to use images, videos, and slides, change the fonts, and much more. Another benefit of the JustLanded theme is the fact that you can place a sign-up form in your header or anywhere else on your page.

3. Permatex - Flat Lead Generation WordPress Theme

Permatex WordPress landing page theme

The Permatex theme is a great choice if you want to promote the launch of your website. You can embed a signup form right in the header and include testimonials from past clients as well as showcase your past projects. That said, it could also be used to announce the launch of a new app or a new product. The theme is also fully responsive and includes plenty of customization options.

4. LandKit - Intuitive WordPress Landing Page Theme

LandKit WordPress landing page theme

LandKit is an intuitive WordPress landing page theme that comes with Hybrid Composer page builder, so you can easily create and modify page layouts simply by dragging and dropping elements into place. It can be used to promote not only the launch of your app or a website, but also to promote the launch of your ebook or a book, contest entries, crowdfunding, and more.

5. Meminz - Modern WordPress Landing Page Theme

Meminz WordPress landing page theme

The Meminz features a modern design and is a perfect choice for any company or developer that wants to encourage people to download their newest software. Key features include:

  • Includes Visual Composer Builder
  • Easy Digital Downloads Compatibility
  • Supports Contact Form 7
  • Theme Options with Redux framework
  • Responsive
  • Unlimited Color and Variants
  • Translation Ready
  • Includes the ability to insert accordions, Tabs, and other elements

6. LeadInjection - Versatile Landing Page WordPress Theme

LeadInjection landing page WordPress theme

The LeadInjection WordPress landing page theme can be used for a variety of purposes, from promoting an ebook to announcing the launch of your online course. The theme features a clean and modern design and comes packed with premade layouts and a custom plugin designed to help you convert visitors into buyers and subscribers. Customers love the design quality:

Great theme, amazing support! Simple, original, clean and modern theme for landing page or entire site. ;)

7. BeSmart - Beautiful Landing Page WordPress Theme With Responsive Design

BeSmart Landing Page theme

The BeSmart theme features a beautiful and elegant design on top of advanced features designed to help you increase conversion rates. It can be used to promote web apps, mobile apps, and a variety of marketing and startup websites. It’s fully responsive, optimized for search engines, and comes with an advanced framework with tons of customization and theme options.

8. Inbound - Responsive WordPress Landing Page

Inbound WordPress landing page

The Inbound landing page WordPress theme is the ultimate theme that's flexible, fast, and easy to customize. It was designed to increase conversion rates on any website and allows you to design stunning, high-performing landing pages with the help of a visual page editor. You can add additional content and use numerous building blocks as widgets to create the layout for your page.

9. Ola - App Landing Page Theme For WordPress

Ola App Landing Page theme

If you want to promote your app, consider the Ola theme. The theme features a colorful design packed with features such as:

  • Powerful theme admin panel
  • The ability to display testimonials and app features
  • Optimized to load fast
  • Extensive documentation
  • Fully responsive
  • WooCommerce integration

10. Urip - Professional WordPress Landing Page Template

Urip WordPress landing page theme

The Urip template is a modern and responsive WordPress landing page template with bold typography and clean design. You’ll be able to edit the premade layouts with ease thanks to the Visual Composer builder and you can customize the entire look of your site through the admin panel. It also includes Revolution Slider and integrates with WooCommerce on top of being responsive and optimized for SEO. Customers praise the design and features available:

This is a great theme with lots of extras. Support is friendly and very helpful. I will look at themes from Ninetheme from now on before considering any theme from anyone else.

11. Attraction - One Page WordPress Theme

Attraction One page WordPress theme

If you want to launch your landing page quickly, try the Attraction landing page WordPress template. It's a responsive one-page template, built for promoting and selling products, services, or events. The template includes several layouts which can be easily customized with the drag-and-drop page builder and you can create as many sections as you need to promote your products and events.

12. Keysoft - WordPress Software Landing Page

Keysoft WordPress Landing Page

The Keysoft theme is a perfect choice for promoting your software. The theme allows you to showcase screenshots of your software’s backend as well as a video that explains the main benefits and features. Thanks to Visual Composer and the theme options panel, you can easily customize this landing page WordPress theme.

13. Focus - Flexible Responsive WordPress Theme

Focus WordPress theme

The Focus landing page WordPress theme comes with a clean and responsive design and powerful features to help you design a highly-converting landing page. Main features include:

  • Visual Composer Drag & Drop Page Builder Plugin.
  • One-click demo install
  • Several premade demos
  • Optimized for search engines
  • Beautiful CSS3 Animations
  • And more

14. LandX- Multiconcept Landing Page Theme

LandX Landing Page Theme

The LandX is a multi-purpose and responsive WordPress landing page template with five homepage styles, unlimited color schemes, MailChimp integration, and a plethora of other features that allow you to customize the theme and display the main benefits of your product as well as your team members, testimonials, and more. Check out what our customers love about this theme:

Great looking landing page. Very customizable. Helped make [our website] a success.

15. Sonno - WordPress Landing Page Template for Startups

Sonno WordPress Landing Page Theme

If you’re a startup that wants to gather leads before the official launch date, the Sonno theme is a great choice. It features a responsive, modern design and it’s easy to customize. You can choose between four homepage variations, embed YouTube videos anywhere, and use more than 500 icons to add extra visual appeal to your site.

16. Hype - Bold Landing Page Template For WordPress

Hype Landing Page Theme

The Hype is a great landing page WordPress template to promote an app. You can choose between three homepage variations, depending on whether you want to showcase an Android, iPhone or a Windows Phone app. The theme is also responsive and fully customizable. On top of that, it integrates with MailChimp out of the box, so you can start building your email list right away.

17. Alfat - Flat Landing Page Template

Alfat Landing Page Theme

If you love flat design, try the Alfat theme. This landing page theme for WordPress features light and colorful skin, each of which includes three layouts and six homepage variations. Key features include:

  • Supports Contact Form 7
  • Advanced theme options panel
  • Custom Registration Form
  • Fully responsive
  • Translation-ready and compatible with WPML
  • Well documented

18. One - Creative Product Landing Page Theme

One Landing Page Theme

The One theme is a creative WordPress landing page template that integrates perfectly with MailChimp and Contact Form 7, so you can easily capture visitor information. The theme is fully responsive, and you can easily showcase the benefits of your product and feature testimonials to build social proof. The theme is also easy to use which is one of the main reasons customers love it:

Good support and easily editable.

19. Animo - Elegant Landing Page Theme

Animo Landing Page Theme

The Animo theme features a clean and elegant design that allows you to remove distractions from your website, so your visitors have higher chances of converting. You can create unlimited layouts, include as many screenshots of your product as you want, and display testimonials to build social proof. On top of being responsive and optimized for SEO, the Animo landing page WordPress theme makes it easy to collect visitor data.  

20. Nostalgia - Simple WordPress Landing Page

Nostalgia WordPress Landing Page

The Nostalgia theme features a responsive and simple design with a full screen slideshow which is perfect for showcasing the main features of your product or service and including calls-to-action. Thanks to the theme options panel, you can easily tweak every setting on the page and you can even include a map of your location.

5 Tips For Creating a Landing Page That Converts

Landing pages, when used right, can be your best marketing asset and dramatically impact your bottom line. Here are a few important best practices to keep in mind so you can create a great landing page that converts visitors into buyers and subscribers.  

  1. Leave Out Unnecessary Elements. The goal of a landing page is to convert the visitor into a buyer or a subscriber. With this in mind, avoid linking back to other parts of your website or any other external link. If you’re building a coming soon page and want to build your social media following at the same time as you build your email list, consider including the links to your profiles on the thank you page that displays after they fill out the form.
  2. Reinforce Your Company’s Credibility. If people can see you’re credible, they're more likely to convert. Add testimonials, reviews, and features in other publications on your landing page. You can also showcase partnerships with other reputable companies.
  3. Write Compelling Headlines. When writing a headline for your landing page, use words that identify your visitor’s problem and explain why your product or service is the best solution for it.
  4. Ask Only for the Necessary Information. While it might be tempting to gather as much information about your visitors as possible, keep in mind that shorter forms convert better. Ask only for the absolute crucial information and use your email campaigns to get to know them better.
  5. Test Everything. The last piece of advice is to test everything on your landing page. This includes your calls-to-action, buttons, colors, form placement, and more. For best results, make sure the current version of your landing page is up for at least two weeks so you can see how effective it is. You can then start making small changes to fine tune your landing page.

Get Started with the Best Landing Page WordPress Theme

Thanks to a plethora of WordPress landing page themes, you can whip up a gorgeous landing page in a couple of hours without breaking the bank. Pair that with our themes above and you’ll have a landing page that not only looks great but also converts. Get one step closer to launching your website or product by choosing the best landing page WordPress theme right now and you’ll be off to the races.

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