Learn about Email Newsletters

Want to write better email newsletters? With these pro tips and templates, you'll soon see your open rates and click rates go through the roof!
  1. How to Create an Email Newsletter with MailChimp for Free

    How to Create an Email Newsletter with MailChimp for Free

    Tutorial Beginner

    MailChimp offers a high quality email service, and you don't pay a cent until you hit more than 2,000 subscribers. MailChimp calls it "Forever Free". If...

  2. How to Keep Your Email Newsletter from Being Marked as Spam

    How to Keep Your Email Newsletter from Being Marked as Spam

    Tutorial Beginner

    Whenever a reader marks your email newsletter as spam, you've got problems. The better classes of email service providers keep track of how many times...

  3. Running a Newsletter for Your Existing Clients: What You Need to Know

    Running a Newsletter for Your Existing Clients: What You Need to Know

    Tutorial Beginner

    Once you've got a newsletter set up to bring you in new clients, you may start to think about what else you can do with the newsletter format to promote your...

  4. How to Convert Newsletter Subscribers into Paying Clients

    How to Convert Newsletter Subscribers into Paying Clients

    Tutorial Beginner

    What's the point of having a newsletter if it doesn't provide you with paying clients? It takes a lot of work to put together a newsletter regularly, as well...

  5. A Guide to Choosing Email Newsletter Software

    A Guide to Choosing Email Newsletter Software

    Tutorial Beginner

    Back in the bad old days, many people would maintain email lists by hand: they would have a text file saved somewhere, with a list of email addresses. Then,...

  6. What You Need to Know to Write Enough Content for Your Email Newsletter

    What You Need to Know to Write Enough Content for Your Email Newsletter

    Tutorial Beginner

    It can be difficult to write enough content to fill a newsletter on a regular basis — especially if your newsletter is doing its job and bringing you plenty...

  7. The Incentives that Will Convince Subscribers to Sign Up for Your Email Newsletter

    The Incentives that Will Convince Subscribers to Sign Up for Your Email Newsletter

    Tutorial Beginner

    When you ask for someone’s email address, you’re asking for something that’s actually fairly valuable: you’ll be able to contact them directly if need be....

  8. How to Plan the Content for Your Email Newsletter

    How to Plan the Content for Your Email Newsletter

    Tutorial Beginner

    Operating an email newsletter means that you need to plan on producing content (probably written) on a regular basis. You may be publishing weekly, monthly...

  9. The Benefits of Offering an Email Newsletter for a Freelancer

    The Benefits of Offering an Email Newsletter for a Freelancer

    Tutorial Beginner

    Email may be a fifty-year-old technology, but it’s still an incredibly useful marketing tool. Billions of people use it not only for communication, but to...

  10. Writing Email Copy That Turns Into Sales

    Writing Email Copy That Turns Into Sales

    Tutorial Beginner

    For many of us heavily invested in eCommerce, the an economic recession has one positive spin: it bolsters and quickens our culture’s direction online. We...

  11. How to Build a Strong Yearly Marketing Plan for Your Freelancing Business

    How to Build a Strong Yearly Marketing Plan for Your Freelancing Business

    Tutorial Beginner

    As we approach the end of the year, it's a good time to begin thinking about next year's goals for your freelance business. Maybe you've played your...

  12. How to Leverage Inbound Marketing to Make Clients Claw At Your Door

    How to Leverage Inbound Marketing to Make Clients Claw At Your Door

    Tutorial Beginner

    How much of your time do you spend sending outbound emails? How much time and effort do you put into every pitch, hoping that a client will select you over...