Learn Marketing

Take your marketing skills to the next level with our comprehensive marketing tutorials. Learn how to market your business more effectively and gain more customers.
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Getting started with Marketing

    • All Marketing content:

    1. 10 Simple Website Changes that Will Increase Your Freelance Sales

      10 Simple Website Changes that Will Increase Your Freelance Sales

      Tutorial • Beginner

      Is your website delivering new clients on a regular basis? Is your site's sales funnel optimized? Have you been meaning to make changes to your site that...

    2. Strategies for Promoting Multiple Sites via Social Media

      Strategies for Promoting Multiple Sites via Social Media

      Tutorial • Beginner

      If you have more than one freelance specialty, one strategy is to dedicate a separate site (blog) to each specialty, develop strong targeted brands, and grow...

    3. Quick Tip: How to Create a Retro Style Textured Logo

      Quick Tip: How to Create a Retro Style Textured Logo

      Tutorial • Intermediate

      Learn how to create a retro vector seal logo in Adobe Illustrator with Ryan Quintal. We’ll be using simple shapes, effects, transparency masks, and a free...

    4. Create a Realistic 3D Sphere Logo from Scratch Using CorelDraw

      Create a Realistic 3D Sphere Logo from Scratch Using CorelDraw

      Tutorial • Intermediate

      In this tutorial you'll learn how to make a realistic 3d sphere logo. This tutorial is for designers who use CorelDraw as their main software. This kind of...

    5. What Is Your Ideal Client Profile?

      What Is Your Ideal Client Profile?

      Tutorial • Beginner

      When you’re a traditional freelancer, you’re always constrained by your individual capacity to produce work. In fact, after talent, knowledge and...

    6. Want More Clients? Just Ask!

      Want More Clients? Just Ask!

      Tutorial • Beginner

      One of the ways that many freelancers get new clients is simply by asking. And one of the ways to do that is to email companies and offer your...

    7. Email Marketing for Freelancers

      Email Marketing for Freelancers

      Tutorial • Beginner

      There’s some talk around the Web that email marketing is becoming a thing of the past due to the popularity of social networks. I beg to differ. Consider...

    8. Doubling Your Rate: A Thought Experiment

      Doubling Your Rate: A Thought Experiment

      Tutorial • Beginner

      What would happen if tomorrow I forced you to double your rate? If you bill hourly, your rate just doubled. If you bid by the project, you have to bid...

    9. Dissecting the Logo Design Creation Process

      Dissecting the Logo Design Creation Process

      Tutorial • Beginner

      There are times when creating a logo can seem overwhelming. But in an industry where efficiency is key, I’ve learned a few tricks that help me to create...

    10. The Secret to Landing Clients Nearly 100% of the Time

      The Secret to Landing Clients Nearly 100% of the Time

      Tutorial • Beginner

      And How a Little Experiment Turned into a Multi-Million Dollar Enterprise Sure, pushing papers for the Big Boss mortifies us. But every freelancer knows...

    11. You vs. The Design Firms: How to Win Every Time

      You vs. The Design Firms: How to Win Every Time

      Tutorial • Beginner

      Let's face it, being a freelance designer is just plain tough. In what other arena is one person responsible for answering the phones, balancing the books,...

    12. The Art of Email-Writing and How It Can Make or Break Your Business

      The Art of Email-Writing and How It Can Make or Break Your Business

      Tutorial • Beginner

      Emails are ubiquitous. Approximately 183 billion emails are sent every day, which translates into two million every second. For those keeping track at home,...

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