Whether you’re starting your own small business, freelancing, or looking to better brand yourself, their are a number of branding strategies that will help you stand out in the marketplace. In this series of tutorials, learn the basics of branding, how to form a powerful brand strategy, stake out your value position, as well as build your brand for profit and success.

Businesses face all kinds of risks, some of which can cause serious loss of profit or even bankruptcy. But while all large companies have extensive "risk management" departments, smaller businesses tend not to look at the issue in such a systematic way. In this guide, you'll learn the basics of risk management and how to apply it in your business. 

A franchise can be a great way for entrepreneurs to run a business and benefit from the marketing and brand recognition of their chosen franchise. But it's also possible to lose a lot of money. This series will provide a clear, step by step guide to understanding franchise businesses, finding a good one, evaluating it, and running it successfully.

If you're considering turning one of your bright ideas into a company, or are already in the process of doing so for the first time, then this series on launching a startup is for you. We cover everything from generating an idea for a startup through to the official launch. In this series, learn how to take a lean approach (launch cheap and launch smart), as we present best practices, and creative approaches as well. 

Would you like to launch and operate your own microbusiness? A business small enough to require only yourself and maybe a few contractors, but profitable enough to fund your biggest goals. This series on starting an online microbusiness will show you how.  

In this series on business planning, our aim is to help you strategically inject energy into your microbusiness. Discover your values, find the story inside your business, unlock your passion, set your vision, and fall in love with your microbusiness. Uncover the core elements that are vital to growth and development.