Zapier is a tool for connecting different apps together. In this tutorial I look at how and why you might use it in your business. I start by outlining what...

What do you do about your Gmail when you take a vacation? You could try to answer each and every one of your messages, of course. But that could really eat...

Quip is a project management tool for modern teams. It's designed so that multi-disciplinary teams all around the world can work productively together. In...

In this quick guide, we’ll use customer journey mapping to improve your persona’s experience on your website, with the goal of increasing sales. You'll...

Focusing on conversion rate optimization will make your website convert better than your competitors, if you set and follow a clear plan. Here’s a short,...

One way to encourage a greater response to your marketing emails is to include an animated GIF. Studies show that when used right animated GIF files boost...

Choosing the right eCommerce platform is an essential component for launching a successful online store. Here we weigh the pros and cons of WooCommerce...

In this tutorial, learn how to calculate percentages in Excel with step-by-step workflows. Get the formulas, functions, and techniques to help you work with...

In this tutorial, you’ll learn how to set up your systems and process payroll for a small business with multiple employees. Whether you’ve just hired your...

As a business professional, you likely have to work on projects with other professionals. You'll use email to communicate with other team members. It's easy...

Learn how to compare multiple sets of data in Excel with the What if Analysis Scenerio Manager. It helps you find a solution or make a decision based on data...

You or your team have put in the hard hours writing blog posts, creating email campaigns and engaging with people on social media, but how do you know...