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7 Reasons Why Marketing Research Is Important to a Business
It’s easy to dismiss the importance of marketing research. But new businesses need sales and customers as soon as possible, and market research can ensure...
Celine (CX) Roque
9 Jun 2020
Business
What Is Content Marketing?
What exactly is content marketing? We’ll start by looking at a simple definition of content marketing, then we’ll walk through how it can help your business.
Andrew Blackman
3 Feb 2022
Business
What Is a Marketing Campaign? + How to Manage Them Like a Pro
Learn how to run your marketing campaigns just as professionally as an agency would, even if you only have a small team.
Celine (CX) Roque
30 Jul 2018
Business
How to Optimize Your Social Media Profiles
Learn the basics of how to make the most of your social profiles so more people click through to your website. This is part of our jumpstart guide to social...
Brenda Barron
3 Nov 2022
Business

7 Reasons Why Marketing Research Is Important to a Business

Celine (CX) Roque
9 Jun 2020
What Is Content Marketing?

Andrew Blackman
3 Feb 2022
What Is a Marketing Campaign? + How to Manage Them Like a Pro

Celine (CX) Roque
30 Jul 2018
How to Optimize Your Social Media Profiles

Brenda Barron
3 Nov 2022

The Ultimate Guide to Becoming a Successful Freelance Marketer
Freelance marketers have one of the best jobs on the planet. There’s a never-ending stream of exciting new projects to work on and clients to work with,...
Danny Iny
27 Mar 2012
Marketing
8 Features that Make Google+ Better than Facebook and Twitter
Numbers can tell a story. As of December 2011, Facebook had 845 million monthly active users. As of September 2011, Twitter had 100 million active users....
Farhan Musavi
14 Mar 2012
Marketing
25+ Professional Resources for Getting Started as a Freelance Editor
Launching into a career as a freelance editor is relatively easy. Unlike our web and graphic design colleagues, editors can start working on their own...
Genevieve DeGuzman
28 Feb 2012
Editing
Getting Started with White Paper Marketing
A powerful way to build trust and rapport is to develop authoritative and informative white papers. Learn what a white paper is, several techniques for...
Tara Hornor
21 Dec 2011
Marketing
Build a Killer Online Portfolio in 9 Easy Steps
Every freelancer should have an online portfolio. You've got one, right? If not, skip to the last paragraph of this post. It's written for you. If you do...
Skellie
30 Sep 2011
Portfolios
Strategies for Promoting Multiple Sites via Social Media
If you have more than one freelance specialty, one strategy is to dedicate a separate site (blog) to each specialty, develop strong targeted brands, and grow...
Pinar Tarhan
21 Jun 2011
Marketing
What Is Your Ideal Client Profile?
When you’re a traditional freelancer, you’re always constrained by your individual capacity to produce work. In fact, after talent, knowledge and...
Ed Gandia
9 Jul 2010
Marketing
Want More Clients? Just Ask!
One of the ways that many freelancers get new clients is simply by asking. And one of the ways to do that is to email companies and offer your...
Kristen Fischer
9 Jun 2010
Marketing
The Secret to Landing Clients Nearly 100% of the Time
And How a Little Experiment Turned into a Multi-Million Dollar Enterprise Sure, pushing papers for the Big Boss mortifies us. But every freelancer knows...
Jaime Mintun
3 Jul 2008
Marketing
You vs. The Design Firms: How to Win Every Time
Let's face it, being a freelance designer is just plain tough. In what other arena is one person responsible for answering the phones, balancing the books,...
Jeffrey Way
6 Jun 2008
Marketing
How to Get Clients to Come to You
What do you hate most about freelancing? I expect right up there will be either sales or not having enough work. Cold-calling, pitching, struggling to pay...
Chris Garrett
29 Nov 2007
Marketing
How To Promote Your Graphic Design Business, Part Two
Last week we offered best-practice promotion for all freelance artists. Now let’s examine some ideas for artists who want to go a step further. How can you...
Shaun Crowley
18 Aug 2007
Marketing