1. Business

Business Learning Guides

Access the latest business skills and training all in one place. Try one of these comprehensive learning guides to master everything from delivering better presentations to nailing social media for your small business.

Whether you want to start a business or boost your career, you'll find all the business advice and tips you need here. You can even get in-depth software training on apps like Keynote and Google Sheets. Or conquer your fear of public speaking—it really is all here.

  1. Email Marketing Jumpstart

    11 Posts
    You've heard email marketing is a good thing, but you're not sure it's right for you. You still need to be convinced it's a good channel. But even if you're convinced, you don't know how to grow your list or develop an effective email marketing strategy. And you've no idea what to write about. This series will show you why email marketing is an essential tool for almost every business. It will also help you develop an email marketing strategy, showing you how to get attention with your emails, while giving you ideas for what to write about.
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  2. Fundamentals of Go/No-Go Project Decisions

    4 Posts
    You've got a project all lined up to go, but is now the right time to move forward? Will the project really meet its goals? What kinds of risks are you running if you do—or don't—take action? Here are four strategic tools to help you analyze the possibilities (and potential outcomes) in order to make a smart management decision.
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  3. Get to the Root Cause of Management Problems

    4 Posts
    What’s the problem? Why are deadlines and sales goals being missed? Why are employees feeling frustrated rather than energized? Why are products unavailable when customers need them? The answer to these and related questions are often hard to pinpoint. This series gives you the strategies, and well-regarded tools, you need to get to the root of the matter.
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  4. Kickstarting Your Online Microbusiness

    8 Posts
    Would you like to launch and operate your own microbusiness? A business small enough to require only yourself and maybe a few contractors, but profitable enough to fund your biggest goals. This series on starting an online microbusiness will show you how.  
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  5. Profiting with Business eBooks

    9 Posts
    Ebooks are a fantastic way for freelancers and business owners to demonstrate their expertise. They are excellent lead generators and with a bit of promotion you can generate a good profit. If you're planning to write an ebook, then this series—written by ebook author David Masters—is for you.
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