Learn about Branding

Every successful business needs a branding strategy. Learn how to brand your business or even create a personal brand in these free branding tutorials.
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Getting started with Branding

  • How to design a new brand visual identity for your business

    How to design a new brand visual identity for your business

    Grace Fussell
  • How to start a freelance business and create a profitable brand

    How to start a freelance business and create a profitable brand

    Julia Melymbrose
  • What is a brand ambassador? (Tips + real-life examples)

    What is a brand ambassador? (Tips + real-life examples)

    Brenda Barron

    • All Branding content:

    1. How to Set Up Your LinkedIn Profile: A Freelancer's Guide

      How to Set Up Your LinkedIn Profile: A Freelancer's Guide

      Tutorial • Beginner

      LinkedIn makes sense for professionals, but what about for freelancers? In my experience, LinkedIn is an important tool in my marketing toolbox. Being on...

    2. 5 Steps to Building Your Freelance Portfolio From Nothing

      5 Steps to Building Your Freelance Portfolio From Nothing

      Tutorial • Beginner

      So you're a brand-new freelancer with no work for your portfolio. How can you get started building your business? We all know it's tough to get a job...

    3. The Freelance Guide to Building a Brand Identity from Scratch

      The Freelance Guide to Building a Brand Identity from Scratch

      Tutorial • Beginner

      As a freelancer, building a brand is one of the most important aspects of creating a successful freelancing career for yourself. If you happen to be a...

    4. A Comprehensive Guide to Starting Your Freelance Career

      A Comprehensive Guide to Starting Your Freelance Career

      Tutorial • Beginner

      Working as a contractor--or freelancing as it is often termed--is both a great stepping stone to running your own business and a viable career in itself. ...

    5. 11 AP Style Guide Rules That Are Easy to Mess Up

      11 AP Style Guide Rules That Are Easy to Mess Up

      Tutorial • Beginner

      When I was in journalism school (in both the late 1990s and mid 2000s), the AP Stylebook was our bible. We didn’t go to class without it and frequently had...

    6. Build a Killer Online Portfolio in 9 Easy Steps

      Build a Killer Online Portfolio in 9 Easy Steps

      Tutorial • Beginner

      Every freelancer should have an online portfolio. You've got one, right? If not, skip to the last paragraph of this post. It's written for you. If you do...

    7. Quick Tip: How to Create a Retro Style Textured Logo

      Quick Tip: How to Create a Retro Style Textured Logo

      Tutorial • Intermediate

      Learn how to create a retro vector seal logo in Adobe Illustrator with Ryan Quintal. We’ll be using simple shapes, effects, transparency masks, and a free...

    8. Create a Realistic 3D Sphere Logo from Scratch Using CorelDraw

      Create a Realistic 3D Sphere Logo from Scratch Using CorelDraw

      Tutorial • Intermediate

      In this tutorial you'll learn how to make a realistic 3d sphere logo. This tutorial is for designers who use CorelDraw as their main software. This kind of...

    9. Dissecting the Logo Design Creation Process

      Dissecting the Logo Design Creation Process

      Tutorial • Beginner

      There are times when creating a logo can seem overwhelming. But in an industry where efficiency is key, I’ve learned a few tricks that help me to create...

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