Learn Marketing

Take your marketing skills to the next level with our comprehensive marketing tutorials. Learn how to market your business more effectively and gain more customers.
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Getting started with Marketing

  • 30 budget-friendly marketing ideas for your new small business

    30 budget-friendly marketing ideas for your new small business

    Julia Melymbrose

    • All Marketing content:

    1. 12 Points to Include in Your Design Contract

      12 Points to Include in Your Design Contract

      Tutorial • Beginner

      When I started my own design business, one of the first things I put in place was a well-written contract. Before I spoke to an attorney about drafting an...

    2. How to Configure Your Freelancer Facebook Page

      How to Configure Your Freelancer Facebook Page

      Tutorial • Beginner

      Facebook Pages, in Facebook's own words, "give a voice to any brand, business or organization to join the conversation with Facebook users." To engage on...

    3. Facebook for Freelancers: Groups, Pages or Profiles?

      Facebook for Freelancers: Groups, Pages or Profiles?

      Tutorial • Beginner

      Once you've decided Facebook is right for you as a freelancer, you're ready to put together an action plan on how you'll use it to promote your business and...

    4. How to Present Your Freelance Services on Your Website

      How to Present Your Freelance Services on Your Website

      Tutorial • Beginner

      When constructing the perfect freelancers’ website, you want visitors to know what you do the moment they reach your site — at least generally speaking. For...

    5. Freelancers: Is Facebook Right for You?

      Freelancers: Is Facebook Right for You?

      Tutorial • Beginner

      Is there any freelancer in the world who hasn't heard of Facebook? It's the place online to hang out with friends, share family photos, follow updates...

    6. Give Away "Free Samples" To Get More Consulting Business

      Give Away "Free Samples" To Get More Consulting Business

      Tutorial • Beginner

      Giving away "free samples" is a time-honored marketing tradition, one that is very alive today. It is also one of the excellent habits common to many...

    7. 22 Tips: Designing an Effective Slide Deck Presentation

      22 Tips: Designing an Effective Slide Deck Presentation

      Tutorial • Beginner

      Every once in awhile an opportunity arises for freelancers to present their work or expertise to peers and prospective clients. Agreeing to take part is at...

    8. How to Set Up Your LinkedIn Profile: A Freelancer's Guide

      How to Set Up Your LinkedIn Profile: A Freelancer's Guide

      Tutorial • Beginner

      LinkedIn makes sense for professionals, but what about for freelancers? In my experience, LinkedIn is an important tool in my marketing toolbox. Being on...

    9. How to Offer Ongoing Freelance Services on Retainer

      How to Offer Ongoing Freelance Services on Retainer

      Tutorial • Beginner

      Landing a few clients who keep you on retainer, paying you a set amount each month, can do a lot to even out a freelancer’s income. While most clients...

    10. 5 Steps to Building Your Freelance Portfolio From Nothing

      5 Steps to Building Your Freelance Portfolio From Nothing

      Tutorial • Beginner

      So you're a brand-new freelancer with no work for your portfolio. How can you get started building your business? We all know it's tough to get a job...

    11. 10 Steps to Creating Your Freelance Brand Personality

      10 Steps to Creating Your Freelance Brand Personality

      Tutorial • Beginner

      Remember those bad old days in the job world? When you had to check your personality at the door so you could be a good corporate droid? Now that you've...

    12. The Freelance Guide to Building a Brand Identity from Scratch

      The Freelance Guide to Building a Brand Identity from Scratch

      Tutorial • Beginner

      As a freelancer, building a brand is one of the most important aspects of creating a successful freelancing career for yourself. If you happen to be a...

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