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Take your marketing skills to the next level with our comprehensive marketing tutorials. Learn how to market your business more effectively and gain more customers.

Getting started with Marketing

  • 30 budget-friendly marketing ideas for your new small business

    30 budget-friendly marketing ideas for your new small business

    Julia Melymbrose
  • All Marketing content:

    1. How to Use Gmail Keyboard Shortcuts to Save More Time

      How to Use Gmail Keyboard Shortcuts to Save More Time

      Tutorial Intermediate

      Gmail keyboard shortcuts could save you hours each week. Yes, email can be a time waster. But only if you don't take advantage of some of Gmail's timesaving...

    2. How to Design a Logo When You’re Short on Time!

      How to Design a Logo When You’re Short on Time!

      Tutorial Beginner

      Being tasked with designing a logo or complete brand identity for a client is a dream job for any designer. However, the reality can be that you’re really...

    3. Learn Typography and Branding With These Graphic Design Courses

      Learn Typography and Branding With These Graphic Design Courses

      Tutorial Beginner

      If you want to improve as a graphic designer, these two courses will put you on the right track by giving you some essential typography and branding skills.

    4. How to Discover Your Ideal Social Media Voice

      How to Discover Your Ideal Social Media Voice

      Tutorial Beginner

      We've already talked about how to get started on social media and how to optimize your profiles. Now it's time to develop the perfect voice for your brand to...

    5. How to Make Your Own Business Cards in Word

      How to Make Your Own Business Cards in Word

      Tutorial Beginner

      You may think you need a high cost designer or an expensive print shop to create a business card. You’d be wrong. You can use Microsoft Word to make your own...

    6. How to Set Up a Gmail (Out of Office) Vacation Responder Email

      How to Set Up a Gmail (Out of Office) Vacation Responder Email

      Tutorial Beginner

      What do you do about your Gmail when you take a vacation? You could try to answer each and every one of your messages, of course. But that could really eat...

    7. How to Make Your First Customer Journey Map (Quick Guide)

      How to Make Your First Customer Journey Map (Quick Guide)

      Tutorial Beginner

      In this quick guide, we’ll use customer journey mapping to improve your persona’s experience on your website, with the goal of increasing sales. You'll...

    8. MailChimp vs. Campaign Monitor: Which Is the Best Email Newsletter Software?

      MailChimp vs. Campaign Monitor: Which Is the Best Email Newsletter Software?

      Tutorial Beginner

      Before you start promoting your small business through email marketing, let's take some time to evaluate the top contenders in the field: MailChimp versus...

    9. How to Make Your Website Convert Better Than Competitors

      How to Make Your Website Convert Better Than Competitors

      Tutorial Beginner

      Focusing on conversion rate optimization will make your website convert better than your competitors, if you set and follow a clear plan. Here’s a short,...

    10. How to Use Animated GIFs to Boost Your Email Marketing Results

      How to Use Animated GIFs to Boost Your Email Marketing Results

      Tutorial Intermediate

      One way to encourage a greater response to your marketing emails is to include an animated GIF. Studies show that when used right animated GIF files boost...

    11. WooCommerce vs. Shopify: How to Choose the Best eCommerce Platform for You?

      WooCommerce vs. Shopify: How to Choose the Best eCommerce Platform for You?

      Tutorial Beginner

      Choosing the right eCommerce platform is an essential component for launching a successful online store. Here we weigh the pros and cons of WooCommerce...

    12. 10 New eCommerce Trends in 2016: To Improve Your Online Strategy

      10 New eCommerce Trends in 2016: To Improve Your Online Strategy

      Tutorial Beginner

      Some design trends come and go, but these 10 are here to stay. Find out how to get your eCommerce shop ahead of the curve in 2016.