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Take your marketing skills to the next level with our comprehensive marketing tutorials. Learn how to market your business more effectively and gain more customers.
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Getting started with Marketing

  • 30 budget-friendly marketing ideas for your new small business

    30 budget-friendly marketing ideas for your new small business

    Julia Melymbrose

    • All Marketing content:

    1. How to Create a Brand Guidelines Document in Adobe InDesign

      How to Create a Brand Guidelines Document in Adobe InDesign

      Tutorial • Beginner

      Branding is the visual glue that holds a company or organization together. In this tutorial I’ll take you through the steps of how I created a simple Brand...

    2. How to Find Out Exactly What Your Target Clients Want—Then Sell It to Them

      How to Find Out Exactly What Your Target Clients Want—Then Sell It to Them

      Tutorial • Intermediate

      Get inside your target market's head through simple research—no number crunching or cumbersome surveys. This research will make it easier for a freelancer...

    3. Create a Branded Business Card for Team Awesome!

      Create a Branded Business Card for Team Awesome!

      Tutorial • Beginner

      As part of our Branding Team Awesome series, I’ll be showing you how to create a simple yet high-impact business card, using Roberlan Borges’s fantastic logo...

    4. A Talky-Talk with JS Chen (陈佳生) From G’Day

      A Talky-Talk with JS Chen (陈佳生) From G’Day

      Tutorial • Beginner

      I recently sat down for an interview with the Creative Lead at one of China’s new-wave design firms.

    5. "What Should I Write About?" How to Generate Ideas for Your Email Marketing

      "What Should I Write About?" How to Generate Ideas for Your Email Marketing

      Tutorial • Beginner

      Email marketing is most effective when you send out messages frequently. In this tutorial, we'll show you how to keep coming up with fresh ideas for your...

    6. How to Find Out What Your Email Subscribers Really Want

      How to Find Out What Your Email Subscribers Really Want

      Tutorial • Beginner

      Give your email subscribers what they want, and they'll keep opening your emails again and again. But how can you find out what your subscribers want? We'll...

    7. How to Create an Effective Autoresponder Sequence

      How to Create an Effective Autoresponder Sequence

      Tutorial • Beginner

      An autoresponder sequence is ideal for improving your email open and click through rates. In this tutorial, we show you what an autoresponder sequence is,...

    8. The Complete Guide to Setting Up and Using an Apple TV—Part 1

      The Complete Guide to Setting Up and Using an Apple TV—Part 1

      Tutorial • Beginner

      Take another step towards cutting your cable cord forever. AppleTV is a small, yet powerful device that gives you access to a world of movies, TV shows,...

    9. The Downton Abbey Guide to Email Etiquette

      The Downton Abbey Guide to Email Etiquette

      Tutorial • Beginner

      Downton Abbey is one of the most popular TV shows of recent times. The series is admired for its engaging storylines, and the subtle elegance of the period...

    10. How to Write an Effective Email Sales Pitch

      How to Write an Effective Email Sales Pitch

      Tutorial • Beginner

      In this article, discover the strategies to writing effective emails sales pitches—those that your prospect opens and acts on (at a higher percentage), while...

    11. How to Get a Sales Job in a New Industry

      How to Get a Sales Job in a New Industry

      Tutorial • Beginner

      Some sales professionals like to specialize in one industry, while others try to be versatile. The reality is that you need to be able to move from industry...

    12. How to Process Customer Questions During a Sales Presentation

      How to Process Customer Questions During a Sales Presentation

      Tutorial • Beginner

      Questions from customers during sales presentations are an essential part of the closing process. A question from a customer indicates that the customer has...

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