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22+ Best Free Sales Proposal Templates for Quick Closing in 2022

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In sales, time is money! Save time closing a deal with a sales proposal template. Find the premium and free sales proposal examples you need.

Sales Proposal Template ExampleSales Proposal Template ExampleSales Proposal Template Example
Premium Sales Proposal Template example from Envato Elements

When it comes to making proposals, a professionally designed proposal is your best bet to win more business and close more deals. While the idea of designing a sales proposal may seem daunting, the good news is that there are plenty of selling proposal templates available online. Download the best sales proposal templates and use as a starting point. 

Using a selling proposal template can save you time. It means you don't have to worry about sales proposal design because the basics are already there. Just add your information.

To make the best impression, use a professionally designed sales proposal. But if you're strapped for cash, you can find dozens of free sales sample proposal templates to start working on your proposal.

Where to Find Top Premium Sales Proposal Templates

Before we get into the free sales proposal examples, keep in mind that you can also buy a premium sales proposal template to save time. One of the best places to find premium selling proposal templates is Envato Elements. 

Sales Proposals on Envato ElementsSales Proposals on Envato ElementsSales Proposals on Envato Elements
Choose from hundreds of professionally designed sales proposal templates on Envato Elements.

Envato Elements is a subscription-based marketplace with a compelling offer. For a low monthly price, you get access to thousands of unlimited-use creative assets. From product sales proposal templates to brochures, business cards, stock photos, and more, Envato Elements has it all. 

GraphicRiver is another great place to find premium proposal templatesGraphicRiver is part of Envato Market, a suite of marketplaces catering to various creative needs. You can find hundreds of trendy selling proposal templates to buy individually and customize to your needs. 

The Best Premium Sales Proposal Templates for 2022

Take a look at some of the best premium sales proposal templates from Envato Elements and GraphicRiver:

1. Modern Sales Proposal Template 

Modern Sales Proposal TemplateModern Sales Proposal TemplateModern Sales Proposal Template

This modern sales proposal template has a versatile design and all the sections you’ll need to create a winning proposal. The template comes with 24 predesigned pages with master pages and character styles included. Easily customize it to your needs.

2. Creative Sales Proposal Template 

Creative Sales Proposal TemplateCreative Sales Proposal TemplateCreative Sales Proposal Template

This creative template has 42 pages total and is a great choice for a proposal. It's got all the necessary sections to present your idea and close the sale. The template is easy to customize in InDesign and comes with premade character and paragraph styles.

3. Client Proposal Template 

Client Proposal TemplateClient Proposal TemplateClient Proposal Template

This is another versatile proposal template that can be used for any type of proposal. It's got 25 premade pages and comes with a premade color palette, character styles, and image placeholders. The ease of use puts it far ahead of the free sales proposal templates you'll see.

4. Proposal Bundle 

Proposal BundleProposal BundleProposal Bundle

This proposal bundle includes five different proposals so you can easily choose the one that suits your style and vision best. Edit the templates using InDesign and Word. They're easy to customize.

5. Proposal Template For Sales Proposals 

Proposal Template For Sales ProposalsProposal Template For Sales ProposalsProposal Template For Sales Proposals

This proposal template has a modern and professional design. The template includes a total of 32 pages. Customize it with InDesign, Pages, and Word. You’ll also find premade character styles and master pages. 

22+ Top Free Sales Proposal Template Examples to Download for 2022

Premium templates will definitely give you more customization options and more creative layouts. Before looking for a free sample sales proposal template on the web, check Envato's free offerings first. Try out various premium template files (not always sales proposals) at no cost to you.

Free Envato Files, Premium QualityFree Envato Files, Premium QualityFree Envato Files, Premium Quality
Each month Envato Elements offers a different selection of free files for you to try. You can also find free files each month on GraphicRiver.

Here's the deal:

But if your budget is tight, you might want to start off with a free sample sales proposal template. 

These free templates will have the basic pages that you can duplicate and customize to fit different proposal sections. Bear in mind there won’t be a lot of customization options for you to explore and make use of. With that in mind, here are the top free sales proposal template examples for 2022:

1. Free Corporate Sales Proposal Template

Free Corporate Sales Proposal TemplateFree Corporate Sales Proposal TemplateFree Corporate Sales Proposal Template

Edit this free sales proposal template with InDesign. It's got a simple design. The template includes several inner pages along with a cover page.

2. Free Sales Proposal Template 

This free sample sales proposal template comes with a letter, quotation, team and company presentation, testimonial, and more. Edit it in Word.

3. Free Download Sales Proposal Template 

If you’re looking for something simple, this free sales proposal template is a good starting point. It comes with 12 premade pages that are editable in Adobe InDesign. 

4. Free Clean Sales Proposal Template

Free Clean Sales Proposal TemplateFree Clean Sales Proposal TemplateFree Clean Sales Proposal Template

Try this selling proposal template if you want your proposal to have a high-end look and feel. It's got a black color scheme and uses clean fonts. It's also got 16 pages. Edit the template with InDesign. 

5. Free Floral Sales Proposal Template 

This free sample sales proposal template has a floral design. It comes with 44 premade pages with predefined character styles. Edit the template using InDesign. 

6. Free Word Sales Proposal Template 

This free sales proposal template is one of the simplest templates you can find. It's got a blue color accent. Edit it in Word. 

7. Free Business Proposal Template 

This template has a minimal design. It's got seven pages you can customize to your needs. It can be edited in Word 

8. Sales Proposal Template Free Download

Sales Proposal Template Free DownloadSales Proposal Template Free DownloadSales Proposal Template Free Download

This product sales proposal template has a creative and colorful design. It's got several predesigned pages. Customize it with InDesign.

9. Sales Quote (Green Gradient Design) 

If you want a simple proposal with just a quote, this template is a good starting point. Edit the template using Word. 

10. Free Sales Proposal PowerPoint Template 

Consider this free sales proposal template if you want something that can be edited in PowerPoint. The template has 16 pre-designed slides that you can customize.

11. Free Blue Business PowerPoint Template For Sales Proposals 

This PowerPoint template features a corporate blue design. It comes with four pre-designed slides.

12. Free Analytical Sales Proposal PowerPoint Template 

Provide a detailed analysis of the project with this selling proposal PowerPoint template. It comes with four pre-designed slides that are easy to customize. 

13. Free Illustrator Sales Proposal Template 

This template features a blue and yellow color scheme and comes with 20 premade pages along with cover pages. Edit it using Illustrator. 

14. Free Professional Business PowerPoint Template 

Here’s another business template that can be edited in PowerPoint. It's got a multipurpose design so you can use it for proposals.

15. Free Download Sales PowerPoint Template  

This PowerPoint template comes in wide and standard screen resolution. It can be used for proposals. It's got four premade slide designs.

16. Free Retail Sales Strategy PowerPoint Template  

This template is a good starting point for retail sales proposals. It features a bold design and comes with several premade slide designs. 

17. Free Business Proposal Template (InDesign) 

The free InDesign business proposal template can be used for sales proposals as well as any other business proposal. It comes with 20 premade pages and premade character styles.  

18. Free Company Business Proposal Template 

Free Company Business Proposal TemplateFree Company Business Proposal TemplateFree Company Business Proposal Template

This template features a gray and yellow design. It comes with premade pages and character styles. Edit it with Illustrator. 

19. Free Olive Sales Presentation Layout 

This sales presentation layout would be a good starting point for a product sales proposal dealing with organic products. It's got 20 premade pages and character styles. Edit this product sales proposal template with InDesign. 

20. Free Business PowerPoint Template 

If you’re making a proposal to expand your operations or for an international company, this template will come in handy. It contains 36 slides and a map to show your expansion plans or locations. 

21. Leadership Business PowerPoint Template 

This template has a colorful design that can be used for modern proposals. It's got 36 premade slides. Edit it in PowerPoint.

22. Business Sales Presentation On Product Or Service 

Edit this product sales proposal template in PowerPoint. It comes with several pre-designed slides that you can customize to your needs. 

23. Stylish Sales Proposal InDesign Template | Free Download 

Stylish Sales Proposal InDesign Template  Free DownloadStylish Sales Proposal InDesign Template  Free DownloadStylish Sales Proposal InDesign Template  Free Download

If you’re looking for a modern and stylish proposal, this template is a good starting point. It comes with premade character styles, master pages, and a premade color scheme. Edit it using InDesign.

How to Create a Sales Proposal Design Quickly

After you select a sales proposal template design, you're ready to create your own. It's simply a matter of updating the sales proposal template to include your details. Let's learn how below.

In this section of the tutorial, we'll work with the Proposal template, a top option for sales proposal samples.

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We'll work with one of the best premium sales proposal templates to speed up our work.
Let's get started:

1. Open the Sales Proposal Template

After you download the premium sales proposal sample, open the .zip file. Inside, you'll find a series of folders that include templates for Adobe InDesign. We'll work with the Proposal Letter.indd file. Double click to open it.

Select template sales proposal sampleSelect template sales proposal sampleSelect template sales proposal sample
In this section of the tutorial, we'll work with our two page spread on pages 26 and 27.

You'll notice that this template file is large and includes 32 total pages. For this section, we're going to customize a two page spread. It's on page 26 and 27, and it's titled Estimated Budget Breakdown by default.

2. Update the Color Scheme

When you work with sales proposal templates, they typically include a starter color scheme. But that scheme is totally customizable to your brand's color palette.

In the InDesign template, click on any shape to select it. Then, find the Appearance panel, typically on the right side. Click on the color swatch next to Fill to select a new color. Your active shape is now recolored.

Color scheme sales proposal designColor scheme sales proposal designColor scheme sales proposal design
Click on a shape, then use the Fill button on the Appearance panel to select a new color.

Text color updates are just as easy, too. In a text box, click inside and highlight text. Then, find the same Fill option on the Appearance tab. Click on it, then choose a preset color or use the color panel to choose one that fits your style.

update text color sales proposal designupdate text color sales proposal designupdate text color sales proposal design
Highlight text, then use the Appearance > Fill menu option and choose a new color.

That's it! This easy tweak highlights the power of premium designs: they're much easier to adjust than free sales proposal templates. They're structured with the user in mind.

Your Image here placeholders won't need recoloring because they'll be replaced with images in step 4.

3. Replace Text Elements

So, your template is starting to take shape stylistically. It's time to add the most important part of a design: the content.

In InDesign, simply click inside of any text box and type over the existing placeholder. Repeat this process until you've set up your perfect sales proposal.

Update text sales proposal templateUpdate text sales proposal templateUpdate text sales proposal template
Click inside any text box, then type over the placeholder to update your sales proposal sample content.

For optional text tweaks, check out the Character panel. This typically shows on the right side when you've got text boxes selected. Change the font from the dropdown, or the size for precise control.

If you want to learn more about what to include in your sales proposal sample, we've got writing tips for you. Check out the outstanding article below that gives you cues and ideas for your next sales proposal.

4. Add Images to Placeholders

We're nearly finished with our sales proposal design. But we're missing one key change that really rounds out our sales proposal design: images.

There are many ways to update the image placeholders in InDesign. I prefer the simplest one: simply paste them on top of the placeholder.

Start by copying an image from any other app, then right-click on an image placeholder and choose Paste Into.

Fit content to frame sales proposal designFit content to frame sales proposal designFit content to frame sales proposal design
Right click and choose Paste Into to place your image in a box. (Image source: Envato Elements.)

Your image may appear overly zoomed at first if you paste a large image. In that case, use the Fit content to frame button on the Frame Fitting panel. Note in the screenshot above that this icon is selected.

Envato Elements also includes access to unlimited stock images. This extra value helps you round out your sales proposal design.

5. Export Your Finished Sales Proposal Design

Now that you've customized your sales proposal sample, you might be getting excited to share it. After all, it's all about making the proposal to a client.

Let's export our finished sales proposal design as a PDF file. This is easy to send, share, and display. To do that, go to the File > Export menu. Choose a location for your finished file. Then, press Save.

Now, you'll see a menu like the one in the screenshot below. I always start with a High Quality Print preset from the top. Then, input the Range of pages in the Pages section.

In this case, I'll choose 26-27. This exports only the pages we worked with.

Export PDF sales proposal designExport PDF sales proposal designExport PDF sales proposal design
Choose the range of pages to export to your finished sales proposal design.

That's it! Press Export, then find your finished PDF saved to the location of your choice.

It's up to you if you wish to complete more pages from the sales proposal template. Remember: as part of a sales pitch, it's your choice on what to include.

5 Top Sales Proposal Tips to Help Close Deals in 2022

Now that you’ve seen all the great sales proposal templates, it’s time to pick one and start working on your proposal. But before you dive into the proposal creation process, here are five quick tips to keep in mind: 

1. Pay Attention to the Cover

The cover of your proposal is the first thing potential clients will see. Make sure it represents your business and company well. Use a high-quality photo and a bold font for the title of your proposal.

Proposal Template with Cover ExampleProposal Template with Cover ExampleProposal Template with Cover Example
A premium Proposal Template with Cover Example

2. Use Color But Don’t Go Overboard

Color in your sales proposal is a great way to add a personal touch but don’t go overboard. Use color in moderation to draw attention to specific sections in your proposal. 

There are even more ideas for proposals in this tutorial:

3. Incorporate Branded Images

Show your brand’s image by adding images to your proposal. Include photos of your corporate offices, employees, products, and even past customers paired with testimonials.

The Proposal The Proposal The Proposal
The Proposal is a premium template with plenty of room for branded images from Envato Elements.

4. Make White Space Your Friend

Leaving plenty of white space around different elements on the pages of your sales proposal template makes your proposal look more professional. It'll also make it easier to read. 

5. Don’t Forget Your Call To Action

Finally, don’t forget to include a call to action at the end of your proposal. Make it clear what the next step should be — whether that’s calling a specific number, filling out a form or sending an email. 

Brief Proposal TemplateBrief Proposal TemplateBrief Proposal Template
Brief Proposal template is a great premium professionally designed template.

5 Top Trends for Sales Proposals in 2022

Consumer preferences are always shifting. That means that what it takes to win a sales proposal shifts too! 

In this section, let's look at five of the top trends we see in sales proposal designs in 2022. Consider these while building your sales proposal sample. It shows that you keep your work up-to-date.

1. Keep It Short and Sweet

Simple is best sales proposal templateSimple is best sales proposal templateSimple is best sales proposal template
This premium sales proposal template design is one that's succinct.

Your audience likely will hear and see a number of sales proposals. Not only are you competing for their time, but you're competing for their attention span.

Your sales proposal design should be short and sweet. Sure, you should take the space you need to show that you understand the client. But as soon as you establish authority, deliver the punchline with your proposal.

Free sales proposal templates don't offer designs with this trend in mind. Once upon a time, lengthy proposals were preferred to attempt to impress a buyer. Instead, choose an up-to-date premium sales proposal template.

2. Cross-Selling Creates Value

More than ever, clients want one-stop shopping. They might rely on you for multiple services. So, leave room in your proposal to cross-sell other services you offer.

Here's a common mistake I see in sales proposals: they're too prescriptive. Overly rigid sales proposals forget what the client may also need.

Graphic sales proposal design upsellGraphic sales proposal design upsellGraphic sales proposal design upsell
Don't forget to show a client your other services. (Graphic source: Envato Elements.)

Here's an example: you operate a full-service marketing firm. You can do web design, video production, and mail campaigns. Your client needs all these, but your pitch only includes one service.

The solution? Upsell. Learn more about overcoming self-limiting sales beliefs in our article below:

3. Provide a Printable Sales Proposal

Everything old is new again! In an ever-more-digital world, it's easy to forget the power of a printed product. With a printed sales proposal, you can set yourself apart from the competition.

All the premium designs we've featured are great sales proposal designs for printing. The best sales proposal templates shine both on-screen and off-screen.

Printed best sales proposal templatePrinted best sales proposal templatePrinted best sales proposal template
A premium printed sales proposal design can help you stay on your client's mind after the presentation.

Don't forget to press print! A physical sales proposal design might just be the reason you're remembered.

4. Embrace New Proposal Formats

Throughout this tutorial, we've focused on printed sales proposal designs. These are intended to be printed or exported, then sent to a client.

For high-stakes pitches, the sales proposal might take on a different format. That might include an in-person pitch including a Q&A session.

If your sales proposal will be delivered in person, consider a new format like a PowerPoint presentation. Check out our tutorial (including fitting sales proposal templates) to learn to build yours:

5. Sell the Team

Ultimately, buyers want to choose people that they know, like, and trust. That means that it's important to focus on your team.

If you're using a multi-page sales proposal design, dedicate at least one spread to your team. That includes some basic information, past projects, and key skills.

People focused sales proposal designPeople focused sales proposal designPeople focused sales proposal design
Include a team-focused design in your premium sales proposal template.

Your success hinges on the team behind the design. Shine a spotlight on your key contributors in a sales proposal.

Discover More Top Proposal Template Designs

The above is just a small selection of available proposal template designs. If you want even more inspiration, be sure to check out these roundups below:

Learn More About Great Proposal Designs

Creating a great proposal may seem daunting. From layout to content, there are lots of elements that go into a winning proposal design. Luckily, we've got plenty of tutorials to help you learn more about great proposal designs:

Create a Sales Winning Proposal

Creating a sales winning proposal isn't difficult once you've got a solid template to use as a starting point. If you’re just getting started with proposals, a free template is a good place to start. Use it to practice your sales proposal design and writing skills. When you're confident, invest in a better quality premium sales proposal template.

But if you want to create a professional proposal that'll win you more business, a premium sales proposal template is the best choice. Stop by Envato Elements and browse through our selection of the best sales proposal templates with modern designs. Get access to thousands of other design assets for all your design needs. 

Or, if you prefer buying design assets individually, choose one of the trendy sales proposal templates from GraphicRiver.

Either way, with one of our templates, you can create a sales winning proposal. So, get started today. 

Editorial Note: This post has been updated with contributions from Andrew Childress. Andrew is a freelance instructor for Envato Tuts+.

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