Business Learning Guides

What’s the problem? Why are deadlines and sales goals being missed? Why are employees feeling frustrated rather than energized? Why are products unavailable when customers need them? The answer to these and related questions are often hard to pinpoint. This series gives you the strategies, and well-regarded tools, you need to get to the root of the matter.

If you want to appear professional in your email conversations, get your point across, have the nuance of what you’re writing understood, and acted upon, then read on. With email best practices and tactics in hand, you’ll improve your effectiveness and feel more confident when writing business emails. In this series, we lay out critical email strategies to use in a professional working context—giving you the starting point you need to communicate successfully. 

Business owners know it's important to measure how their business is doing, but there are hundreds of different metrics to choose from. In this series, learn the key metrics you can use to measure different aspects of your business: profitability, liquidity, efficiency, as well as customer acquisition and retention. Discover how to calculate these metrics, what they can show you about your business's performance, and how these results inform your business decisions.

If you're considering turning one of your bright ideas into a company, or are already in the process of doing so for the first time, then this series on launching a startup is for you. We cover everything from generating an idea for a startup through to the official launch. In this series, learn how to take a lean approach (launch cheap and launch smart), as we present best practices, and creative approaches as well. 

Team managers do more than call meetings and shuffle paperwork: they coach their team members to help them improve performance, manage relationships, and overcome obstacles. Learn the skills and strategies you need to become a great team coach.

Would you like to launch and operate your own microbusiness? A business small enough to require only yourself and maybe a few contractors, but profitable enough to fund your biggest goals. This series on starting an online microbusiness will show you how.